The 21st century is a revolutionary era. It is no longer sufficient to just know the consumer and their needs, rather consumer expectations must be anticipated.
?
Today’s consumers are informed and connected, more agnostic. They seek value and innovation and are more difficult to retain, less loyal to brands. They take their time to make purchase decisions. Today’s consumers place more importance on social causes and value brands that behave responsibly.
?
Manufacturers and distributors need to respond to these changes in the industry. They need to adapt to the digital revolution and redefine their value proposition to be competitive in the long term.

At everis we offer a unique blend of services, proven industry expertise and advanced technological solutions to help companies take advantage of these changes. ?